The Solution Workshop is a proudly South African consumer insights agency, providing authoritative, high quality market research services across Southern Africa and sub-Saharan Africa. Contact us for relevant up-to-date information, useful insights and professional, friendly service from our experienced staff. Established in 1997, we have worked with a range of big and small companies and are fully BBBEE compliant.

We provide specialised Qualitative and Quantitative services that help companies understand their potential sphere of influence and unearth opportunities for success within the categories they operate in. Our offering ranges from interrogating briefs, crafting suitable proposals and executing studies in order to determine an effective strategic output.

What makes us unique?

  • A competitive pricing structure combined with quick turnaround times
  • Quality in-house recruitment
  • 24 years of blue-chip project experience
  • Experienced Unilever accredited moderator
  • More than two decades of experience, delving into the unique South African consumer landscape
  • A personalised approach to every client brief, and commitment to research objectives
  • Flexible, hands-on boutique agency
  • Adaptable and unique research methodologies
  • Expansive research scope backed by real experience
  • Comprehensive reporting with strategic and implementable recommendations
  • Knowledgeable experience in designing marketing strategies for the future

We specialise in the following categories:

  • Financial
  • Retail
  • FMCG
  • Pharmaceutical
  • Alcohol
  • Automotive
  • Advertising and Communication
  • Beauty (cosmetics)
  • Restaurants and Hospitality
  • Service Industry
  • Network Companies

Satisfied Clients


Analysing a target market involves experience and expertise, both of which we have in abundance. We thrive on providing thorough, in-depth information to our clients and they have responded by continually returning for our proficiency on further research projects.

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